Global DeliveryRemote SEO & digital marketing team since 2015 · Serving businesses worldwide

    AI Visibility Audits

    Audit how major AI engines see, cite, and recommend your company

    Comprehensive diagnostic evaluating your brand's presence across 50+ commercial prompts in ChatGPT, Perplexity, and Gemini.

    Discuss your growth system

    An AI visibility audit is a structured review of how AI assistants like ChatGPT, Perplexity and Gemini answer questions about your category, whether they mention or cite your business, and what they say about you. It is for companies that want to know where they stand in AI-driven discovery before investing in AI search optimization.

    More buyers now ask an assistant for a recommendation or a shortlist before they visit a website. Those answers are not ranked lists you can check once; they vary with wording, context and time. SEO Craze runs a defined set of 50 or more commercial prompts across the three engines, records the results systematically, and turns them into a practical action plan.

    What this can improve

    Prompt-by-prompt citation scorecard across 3 major AI engines.

    Competitor recommendation frequency and market share of AI voice.

    Step-by-step action plan to win citation links and brand mentions.

    What does an AI visibility audit include?

    The audit is built around the prompts your real buyers would use, such as 'best [service] for small businesses', 'alternatives to [competitor]', or 'who should I hire for [problem] in [city]'. We agree on the prompt set with you so it reflects your offers and markets.

    Each prompt is run on ChatGPT, Perplexity and Gemini, with repeated runs where results vary. We record mentions, citations, sentiment and accuracy rather than relying on impressions.

    • Prompt-by-prompt citation scorecard across the three engines
    • Competitor recommendation frequency and your share of AI voice
    • Accuracy check on how each engine describes your services, pricing model and locations
    • Source analysis showing which websites, directories and reviews the engines cite
    • Gaps in your own content and third-party presence that likely explain the results
    • A step-by-step action plan ranked by expected effort and impact

    Why audit your AI visibility now?

    AI assistants tend to draw on information that appears consistently across many sources: your website, review platforms, directories, press coverage and community discussions. If that information is thin or contradictory, the assistant may skip you or describe you inaccurately, and you may never know it is happening.

    An audit gives you a baseline. Without one, it is hard to tell whether later changes made a difference, or whether a competitor's growing presence is affecting how often you are recommended.

    How SEO Craze runs the audit

    We start with a short discovery call to understand your services, buyers and main competitors, then draft the prompt set for your approval. Prompts are grouped by intent: category discovery, comparisons, local recommendations and brand questions.

    We run the prompts in clean sessions to reduce personalization, repeat them to capture variability, and log the full answers and cited sources. Then we analyze patterns: which competitors appear most, which sources the engines lean on, and where your own information is missing or wrong.

    The findings are delivered as a scorecard and a written action plan, walked through on a call so your team knows exactly what to do first.

    What happens after the audit and what results to expect

    The audit itself is diagnostic. It tells you where you are and why. Improvements come from acting on the plan, which often includes clarifying content on your site, strengthening entity information, earning mentions on sources the engines already cite, and fixing inconsistent listings.

    AI answers change as models and their sources update, so improvements usually appear gradually over months. Many clients rerun the same prompt set periodically to measure progress against the original baseline. We do not promise that any engine will recommend you.

    How much does an AI visibility audit cost?

    Pricing depends on scope: the number of prompts, how many competitors we benchmark, how many locations or product lines are covered, and whether you want repeat audits on a schedule. Our pricing page outlines how audits and follow-on work are structured, and we will confirm scope after the discovery call.

    How we work on ai visibility audits

    1. 1

      Define your prompt set

      We draft 50 or more commercial prompts based on your offers, markets and competitors, and finalize them with you.

    2. 2

      Run prompts across engines

      We test each prompt on ChatGPT, Perplexity and Gemini in clean sessions with repeated runs.

    3. 3

      Score and compare

      We build the citation scorecard and measure competitor recommendation frequency.

    4. 4

      Trace the sources

      We identify which sites and listings the engines cite and where your information is missing or wrong.

    5. 5

      Deliver the action plan

      We present findings and a prioritized plan, and can rerun the audit later to track change.

    Who this is for

    • Businesses that hear customers say an AI tool recommended them, or a competitor
    • Marketing leaders building the case for AI search investment
    • Professional services and B2B firms with considered purchases
    • Multi-location brands checking local recommendations
    • Agencies wanting an independent baseline for a client

    Frequently asked questions

    Why does ChatGPT recommend my competitor and not me?

    Usually because the competitor appears more often and more consistently in sources the model draws on, such as reviews, directories, articles and their own clearly written site. The audit traces those sources so you can see what is driving the difference.

    Are AI answers the same for everyone?

    No. Answers vary with prompt wording, location, conversation history and model updates. That is why we use a broad prompt set and repeated runs, and why results are best read as patterns rather than fixed positions.

    Which AI engines does the audit cover?

    The standard audit covers ChatGPT, Perplexity and Gemini. If your buyers rely heavily on another assistant, we can discuss adding it to the scope.

    How is an AI visibility audit different from an SEO audit?

    An SEO audit looks at your website's technical health and rankings in search results. An AI visibility audit looks at what AI assistants say about your category and your brand, and which outside sources shape those answers. The two overlap but answer different questions.

    Can an audit find incorrect information AI tools say about us?

    Yes. We flag inaccurate descriptions, outdated details and wrong locations, and trace where they likely come from so the source can be corrected.

    How often should we repeat the audit?

    Many businesses rerun it every few months or after a major round of changes. Using the same prompt set makes the comparison meaningful.

    Free Audit — $500 Value

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